Welcome to AHAVA! Founded in 1988, AHAVA began researching the effects of minerals on the skin. Since then we’ve been exploring the Dead Sea’s nourishing ingredients and optimizing them with scientific precision to bring the finest nature-inspired face and body care products in the world.

We are dedicated to producing the highest quality skincare solutions for our millions of customers, with Ahava® products available in retail stores in thirty countries worldwide.


The Dead Sea: The Earth’s Ultimate Spa

From the lowest point on earth – 410 meters below sea level – the Dead Sea abounds with a variety of minerals and plants with proven therapeutic powers and cosmetic benefits. The essence of vitality, health and beauty, the region has been a source of fascination throughout the millennia dating back to the time of Cleopatra, who made this captivating oasis her own personal health spa.

The life-giving waters of the Dead Sea contain the highest concentration of minerals in the world – an astounding 32%. Its layers of mineral mud yield extraordinary concentrations (ten times more than ocean water) of natural elements – such as magnesium, calcium, potassium, strontium, boron and iron – that are essential to maintaining healthy, supple skin. Even its water is unique, infused with useful proteins created by fossils and algae. Fittingly, in this legendary area where time seems to stand still, Dead Sea Laboratories, creators of AHAVA’s extensive line of mineral-based skincare products, has been researching the efficacy of minerals in slowing the skin’s aging process and restoring its natural moisture level.

Our mission is to bring the virtues of the Dead Sea through our expertise and innovative products to consumers worldwide.


Leave a Reply

Your email address will not be published. Required fields are marked *